Ontario Students' Perceptions of Financial Services Careers

To provide insight into Ontario post-secondary students' perceptions of the Financial Services sector as a career destination, Toronto Financial Services Alliance (TFSA) commissioned data from Univerum, a leading researcher of student viewpoints. As the early-stage talent strategies of Canadian Financial Institutions continue to respond to emerging technology and related trends impacting their businesses, recruiters are stepping up their efforts to attract students with a broader range of in-demand skills, including those being developed within Science, Technology, Engineering, Math, and Liberal Arts programs. To support these recruitment efforts, this report examines students' career goals and values, and the characteristics of their employers of choice, through the comparative lens of "future" and "lost" talent.

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